The internet gives you a global platform, but what if you are a local business?
What if you seek only a local footprint?
As an SEO expert, we cannot understate the value of local SEO and its benefits to your business.
Continue reading “SEO Expert Tips: Why You Need Local SEO”Search for SEO consultant Sydney and you will get a myriad of links and offers all vying for your SEO business. How do you find the right consultant for you?
Of course, we believe SEOcycle should be your first choice – for a number of reasons:
1/ Personal service – We treat all our clients as individuals and not just a number. You will always have the same point of contact and manager of your account, always available via email, phone or Skype. We aim to keep you well informed as to progress of the campaign, and constantly review and suggest possible improvements and strategies you may employ to get your site ranking well.
2/ Extensive reporting – We provide a weekly report of ranks achieved and all work done on your behalf during that period. Unlike a lot of other SEO companies, we aim to keep you up to date with our weekly report, and not just report a monthly report at the end of the cycle. Each week we analyse your ranks, onsite analytics so we can make dynamic changes to any campaign as needed, and not just review at the end of each month.
3/ Personalised campaigns – we tailor every campaign to suit the client’s budget and aims. Every website is different, as is its target market, so we initially liaise with our clients extensively to determine their goals and develop a campaign based around those needs with achievable outcomes. Unlike a lot of other SEO agencies, we do not have a cookie-cutter approach to our SEO activities, but actually listen and develop the campaign with our clients.
4/ Local contact – We are based in Sydney so are available during normal Sydney business hours should you need to contact us for any reason. Hiring overseas firms means delays due to time differences, problems with communication due to language difficulties, and simply distance. SEO is an important part for any online business so hiring locally can help streamline the process.
5/ No contracts – Unlike most search engine optimisation companies in Australia, we do not require contracts. We simply work on a month to month basis and work can be suspended at any time. We are confident you will be highly impressed with our services and results, and as such we do not feel we need to lock our clients into long term contracts.
6/ Affordable – We aim to make our services affordable for all of our clients. We work with a lot of small to medium businesses, and understand the budgetary constraints that may apply. Our solution is designed to not only deliver results but to also do so in an affordable way.
7/ We get Results – The most important point is that we get results. We are happy to share examples of current clients that we are getting great results for.
So if you’re looking for an SEO specialist in Sydney , contact us today for a free website and keywords analysis
The internet has allowed businesses to connect with more people and to increase interaction with their client base. This increased interaction can come at a cost should a client/customer become dissatisfied with your service. Now more than ever, a disgruntled customer, with a few clicks of a button, may leave a scathing review online that can affect your bottom line for years to come. All is not lost, however, as it can be managed.
Every successful business strives to make each connection a successful one, but as the saying goes, you cannot please everyone all the time. Occasionally something will go awry, and a client/customer will not get the best possible service from your company; some may seek “payback” via various online means. This can be done in a myriad of ways, and below is the best way to deal with them should they occur.
1/ Social Media Feedback
It is no secret that social media allows customers and businesses to interact with each other like never before, but this can backfire if you get a disgruntled customer and the situation is not handled correctly. Often they will post a bad review via your social media account, and your first reaction might be to delete it if possible; this, however, is often not the best course of action. Use the negative review as feedback, work out where you went wrong, and work through the issues with the client to resolve the situation. The client has used a public domain to voice a complaint, so use the same domain to resolve the issue. Most people understand that mistakes happen, and if you are actively showing that you are willing to work through issues with clients, it actually gives more strength to all of your positive reviews, as you are showing that you are transparent and up front. Social Media Management isn’t just about posting content, but managing interaction quickly and efficiently.
2/ Reviews on Third Party Sites
Third party sites that allow customers to review businesses and services are in the most part an excellent way to get verification and trust for your online business; the downside is, it’s also easy for customers to place bad reviews should they become disgruntled. The main issue is that these sites often rank highly and can impact in your SERP result when people are searching for your services. Like social media, your first step should be to engage with the customer to resolve the issue. If a customer sees a bad review and it’s noted that you resolved the issue, it can actually work to your benefit.
Of course not every situation can be resolved, and the review needs to be managed through Reputation Management SEO. The aim is to promote positive reviews over any negative reviews, to push the bad reviews off the front page of search results; you can’t make them disappear completely, but you can manage it so it as little to no effect on your ongoing business. Hiring an SEO consultant, to advise and implement such a campaign, means you need not fear your customers should things not go according to plan.